CES 2025 – Las Vegas
Building on its previous participation, the CHIPS management team attended CES 2025 in Las Vegas to explore the accelerating role of artificial intelligence across industries. With AI evolving into fully integrated, real-world applications, the team focused on advanced solutions in automation, smart systems, and connected experiences—gaining insights into how these technologies can be leveraged to […]
CES 2024 – Las Vegas
The CHIPS management team attended CES 2024 in Las Vegas, one of the world’s leading technology exhibitions, to explore the latest innovations and emerging global trends. With a strong focus on artificial intelligence—one of the key themes of CES 2024—the team engaged with industry leaders and explored cutting-edge products and solutions shaping the future of […]
NBK Run 2024
In 2024, CHIPS participated as a main sponsor of the NBK Run, one of Kuwait’s most prominent annual marathon events. Through a series of engaging activations, including giveaways, interactive challenges, and live Q&A sessions, the brand created significant on-ground buzz and connected with a wide audience. High-value prizes, including Apple products such as the iPhone […]
NBK Run 2025
In 2025, CHIPS took on a strategic role as a key sponsor of the NBK Run, with NBK recognizing the brand as a leading partner in driving engagement and event energy. The team introduced a dedicated challenge zone, interactive booth experiences featuring games and giveaways, and on-ground activations that connected with participants throughout the event. […]