Building on its previous participation, the CHIPS management team attended CES 2025 in Las Vegas to explore the accelerating role of artificial intelligence across industries. With AI evolving into fully integrated, real-world applications, the team focused on advanced solutions in automation, smart systems, and connected experiences—gaining insights into how these technologies can be leveraged to enhance operational efficiency and elevate the customer journey.
In October 2025, CHIPS collaborated with Ooredoo Kuwait for the launch of the iPhone 17, delivering an on-ground activation that enhanced the customer experience. Through
In November 2025, CHIPS executed a large-scale experiential campaign for the Xgimi MoGo 4 projector, transforming a private villa in Kuwait into eight distinct lifestyle
Inspired by insights gained during CES 2025, CHIPS launched a digital-first campaign offering a $10,000 prize to one lucky winner. Customers were invited to download
