In November 2025, CHIPS executed a large-scale experiential campaign for the Xgimi MoGo 4 projector, transforming a private villa in Kuwait into eight distinct lifestyle setups, including bedroom, gaming, chalet, and photoshoot environments. Over 50 influencers were invited to experience the product through personalized guided tours led by the CHIPS team, showcasing its features in real-life scenarios. The campaign leveraged coordinated Instagram collaborations, generating significant social media buzz, boosting awareness, and driving strong product visibility and sales momentum.
